When Is John Lewis Christmas Advert 2024 Dates. This year, john lewis decided to directly feature its own store in its festive advert for the first time, which feels like it breaks the fourth wall a little. Watch the new john lewis christmas advert for 2024, titled 'the gifting hour', which follows one woman's journey to finding the 'perfect gift' for her sister this christmas.

As brits across the country gear up for the festive season, john lewis has finally teased the release date of their third and final christmas advert of 2024. Give knowingly 🎁 no matter how late you leave it.